Wi-Fi at exhibitions is a major bugbear but steps to find a solution are elusive. Nadia Cameron investigates why free Wi-Fi services at the local Starbucks just won’t cut it on the show floor.
Digital communication methods are influencing our interaction in all sorts of ways, so it’s not surprising to hear a new working group on Wi-Fi connectivity at exhibitions stemmed from a LinkedIn discussion.
Chief executive of Faversham House Group Amanda Barnes led a £4m management buyout last December and is now looking to take the publishing and exhibition business up a gear. She catches up with EN at Sustainability Live.
Great things grow from strong partnerships if you choose the right partner for the right reasons. Here, EN looks at the basics of both forming and ending joint ventures
When breaking into a new country, market, or getting a launch show off the ground, competing companies often look to set aside their differences and partner up in a joint venture (JV). A partner can give you the local market nous, or operational support you lack to establish an initial presence, while also providing financial capital or well-established brands that can enhance your existing portfolio.
Venues are increasing their contribution to the launch, direction and success of exhibitions with more intelligence, services and support. Mike Trudeau looks at how this is changing the organiser-venue relationship.
Organisers will sometimes smile ruefully when talking about their dealings with venues. You might even get the impression there is a civil tolerance about their relationship. After all, each is trying to get from the other as much as possible while paying as little as possible. Of course, anyone will agree a pleasant, cooperative relationship is always a preferable, not to mention more effective, way of working together.