Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!




Alastair Reece, head of DBPixelhouse, argues that RFiD is not as...

Company founders Alan Newton and Toby Heelis have launched new...

Martin Clarke, NEC marketing director talks appreciation,...

Exhibition News April 2015
April 2015

MARKETING WEEK LIVE BUNDLES IN NEW EXHIBITORS AND FEATURES
posted on: 11/4/2011 09:26:08

The organiser of the upcoming Marketing Week Live at London Olympia is preparing for an 18 per cent increase in exhibitors this year after announcing a collection of new show features.
 
Marketing Week Live encompasses four shows: Data Marketing Show, Insight Show, In-Store Show and the Online Marketing Show and is organised by Centaur Exhibitions. Last year’s show attracted 400 exhibitors, a 34 per cent year-on-year rise, and is growing again this year.

Organiser Centaur Exhibitions is also expanding total floor space by 15 per cent in 2011 to fit in a range of new features. These include new Marketing Week Live Village sections on motivational marketing and customer loyalty, as well as a dedicated Ogilvy Ideas shop and experiential display, inspirationwall, drop-in PR advice centre and showcase of global winners from the Creative Review Awards.
 
“Marketing Week Live is returning with even more features, creating the one-stop shop for marketers and offering the latest knowledge to help them build strong campaigns, from strategic planning to social marketing and brand metrics,” Centaur portfolio director Paul MacDonald said.
 
New features have also been added into the Online Marketing Show including a Media Age Strategy Theatre, search affiliate, display and digital presentation area and mobile and social media apps presentations.
 
The In-Store Show meanwhile, has gained a new green retail showcase and the Insights Show a brand and consumer insights lab. The combined shows runs from 29 to 30 June in the Olympia Grand Hall.
 
Send all your UK exhibition news to: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Events for Namuwongo continues charity drive
posted on: 17/4/2015 12:18:58
Events charity fundraising partnership, Events for Namuwongo (E4N), plans to continue supporting the community of Namuwongo by raising £25k per year going forward.

DSA celebrates 20th anniversary
posted on: 17/4/2015 11:54:53
Midlands company DSA is celebrating 20 years in business as David Sargent and Associates in April 1995.

Bumper month for AECC
posted on: 17/4/2015 11:24:00
The Aberdeen Exhibition and Conference Centre (AECC) is gearing up for its busiest April since 2009.

The Best of Britain and Ireland (BoBI) travel and tourism exhibition is changing its name to The British Tourism & Travel Show, organiser Diversified Communications UK has announced.

ACC Liverpool reveals new company brand
posted on: 15/4/2015 17:27:30
ACC Liverpool has announced its new umbrella name as The ACC Liverpool Group, to “reflect the expansion of the venue” and the organisation’s growing portfolio of services.