Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!




Kate Bishop at LOLA Event Staffing, shares her best practice on...

EN catches up with Interchange MD Phil Vann as the registration,...

Microsoft showcased Bing Pulse at this year’s International Confex,...

Exhibition News May 2015
May 2015

Eventia flies the event industry flag
posted on: 16/12/2009 12:49:16
Izania

Live event and marketing trade body Eventia has released a white paper stating business visits and events are worth more than £22bn to the UK economy.

It includes research from the likes of YouGov, the Chartered Institute of Marketing, business analysts Forbes Insight, Havard Business Review magazine, Intercontinental Hotels Group and the findings of a round table debate hosted by business commentator Mary Jo Jacobi.

“It is vital we get the message across now. In 2009, numerous events were cancelled or postponed and it is important that they are put back in the calendar,” says Eventia CEO, Izania Downie. “The evidence is there to support the need for face-to-face communication, so it is important for organisations to recognise this and invest accordingly.”

UK event venues also receive in excess of £7bn from the various business events they stage, particularly from conferences and meetings.

“Next year, Eventia will look to supply this information directly to corporates to highlight the importance of face-to-face contact when considering their 2010 budgets,” adds Eventia marketing services director, Tracy Johnson.

To view the paper click here


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Green event platform Poken has partnered with event industry mobile app leader QuickMobile, the firm announced at IMEX Frankfurt this week.

Anita Lowe’s venue-finding agency, Venues and Events, has agreed a joint venture with design and technology partner Creative Example, which will focus on trialling presentation technology.

Real-time audience insight technology Lumi has formed a strategic partnership with Cint, the global panel marketplace platform provider.

Sustainability Live is to become edie, as part of a major rebrand of the whole energy and sustainability offering, organiser Faversham House announced at the 2015 show.

Tech Fest 2015 unveils speaker line up
posted on: 20/5/2015 10:20:08
Reed Exhibitions’ Sallie Coventry, Ricardo Molina from Brightbull and Miguel Neves, IMEX Group have been confirmed to present keynote addresses at Tech Fest 2015, during London Technology Week.