Sign in or Register
 
 
Exhibition News Race Day
Register today to receive each issue absolutely FREE!




Haymarket Exhibitions stands at a crossroads. EN catches up with its...

EN Race Day debate to tackle free content...

Garry Tyson scooped the gong for Best Organiser Salesperson at this...

Exhibition News October 2014
October 2014

BBC Haymarket seeks new visitors with Spring Good Food Show
posted on: 20/5/2011 10:31:27
bbc good food show

BBC Haymarket has claimed a new Spring edition of its BBC Good Food Show at Bluewater Events Venue will deliver a different base of visitors to its existing products.
 
The organiser will launch BBC Good Food Show Spring at the forthcoming Bluewater venue from 12 to 15 April 2012. BBC Haymarket Exhibitions MD Laura Biggs said it had been thinking about launching a Spring edition for some time to complement its seasonally focused Summer and Winter events.
 
“The new Events Venue at Bluewater presents us with a very exciting opportunity to meet new visitorsfrom Kent and Essex who we know are not attending our existing Good Food Shows in any significant volume,” she continued.
 
“Tens of thousands of people flock to Bluewater every day and the opportunity to pre-promote the show to a captive audience is a very interesting, new and effective way to market.”
 
Earlier this week, VOS Media revealed it would launch a boutique edition of its Vitality Show at Bluewater next April.
 
VOS and BBC Haymarket are among several consumer show organisers who have booked into Bluewater, which is due to open in late 2011.
 
Got a news story? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Organiser i2i has said The Energy Event has more than 60 per cent of exhibition space already rebooked following an expected best-ever attendance.

National Events Month, part of the annual Britain for Events campaign, launches this week to promote the best of British events.

ITE Group has today announced ‘better than expected’ headline profits for the year ending 30 September 2014.

UBM has moved a step closer towards the acquisition of US organiser Advanstar. The American firm, valued at US$972 million (£599 million) specialises in fashion, licensing, life sciences and powersports events.

Sharkey moves to SMG
posted on: 30/9/2014 12:58:54
John Sharkey, former Group CEO of the Scottish Exhibition and Conference Centre in Glasgow, is to become executive vice-president, European Operations of SMG, global provider of management services to more than 230 public assembly facilities, including ex