Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!




Juraj Holub, social media and content marketing specialist at sli.do,...

Alastair Reece, head of DBPixelhouse, argues that RFiD is not as...

Company founders Alan Newton and Toby Heelis have launched new...

Exhibition News May 2015
May 2015

Wi-Fi at exhibitions the focus of industry forum
posted on: 27/10/2011 11:53:49
wi fi connectivity

Representatives from the Association of Event Organisers (AEO), Association of Event Venues (AEV) and Event Services and Supplier Association (ESSA) have participated in a new forum discussing the needs and requirements of Wi-Fi provision for exhibitions.
 
The meeting of 28 delegates at Reed Exhibitions’ offices in Richmond follows discussions on LinkedIn that led to a meeting at the Event and Exhibiting Show in July and now a working group exploring how to improve Wi-Fi connectivity on the show floor.
 
“This began as a discussion on Reeds Ops LinkedIn Group and seems to have struck a chord with all parties within theindustry,” Reed Exhibitions operations director Piers Kelly said. “Technology will become an increasingly important part of exhibitions and we need to have reliable, available and cost-effective solutions to providing Wi-Fi irrespective of size of event or location.”

According to the group, the open and frank discussion explored the experiences of all parties and their customers, their ideas and plans for the future and etched out an overview of the current Wi-Fi landscape. The discussions identified a need to define the requirements of key users of exhibition Wi-Fi services – visitors, exhibitors and organisers – and each of the key stakeholder groups.
 
The outcome from the meeting is a number of research projects to accurately record the needs and existing provisions, which will feed back into the group at its next meeting. This will include a survey by the organisers into the needs and wishes of visitors, exhibitors and theorganisers themselves. The venues will report back on the infrastructure landscape available, and suppliers reviewing and submitting various management processes employed on a range of shows – large/small, indoor/outdoor and IT heavy/light.
 
“The seniority of people attending this meeting is indicative of the importance this subject has to our industry,” Kelly continued. “It is encouraging that the associations are able to bring together a meeting such as this to seek practical solutions.”
 
According to Max Wi-Fi, the wireless provider for the recent London Art Frieze Fair, attendees transferred nearly 1TB of data during the four-day event.
 
The Wi-Fi working group will next meet on 2 February during The Event Production Show at Olympia. This will be followed by another forum on 23 May 2012 at Excel London during the London International Wine Fair.
 
Got a news story for Exhibition News? Email us: ncameron@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Events guide and ticket agent Skiddle has made a spate of senior appointments after reporting year-on-year sales were up 64 per cent.

Blitz|GES Connection showcases event tech
posted on: 5/5/2015 11:59:18
Blitz Communications, a GES Global Company showcased the latest innovations in the event industry at its second Blitz|GES Connection last week at the Science Museum.

Rebrand for Goose Live Events
posted on: 5/5/2015 11:34:53
Surrey-based live events agency Goose Communications has revealed a new brand identity to coincide with its 10-year anniversary.

Kevin Jackson leaves George P Johnson
posted on: 5/5/2015 10:43:47
Kevin Jackson has resigned from George P Johnson (GPJ), after a four-year period as the company’s vice-president of sales and marketing, EMEA.

LDC completes NEC acquisition
posted on: 5/5/2015 10:23:58
Mid-market private equity firm LDC has announced the completion of its purchase of the NEC Group from Birmingham City Council.