Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!




Cranmore Park is setting its sights high to become a national brand....

As the event technology industry is rapidly transitioning to mobile,...

Meenal Ashtikar, head of customer insight and analytics at Acrotrend,...

Exhibition News February 2015
February 2015

Diciamo to use QR codes for immediate visitor feedback
posted on: 11/11/2011 11:24:48
qr code

Exhibition organisers can potentially capture real-time feedback on visitors’ experiences thanks to software developed by a Bristol company.
 
Diciamo has created an IT package for the exhibition industry allowing people to give feedback at an event using Quick Response (QR) codes. The code, a type of two-dimensional bar first designed for the automotive industry, helps businesses engage with their customers via their smartphones or tablets.
 
“Our system allows people who attend exhibitions and conferences to give feedback via their smartphones while they are at events, which we believe is unique within the industry,” said Diciamo spokesman Mario Dolcezza.
 
“This sort of immediate feedback is invaluable for exhibition and conference organisers to keep and win new customers.”
 
Technology in the exhibition industry continues to move at a fast pace.

Video technology supplier Video Direct recently launched a new videomarketing and production platform for exhibition organisers, which includes a QR code generator to allow them to link print products to the video contentheld in their account.
 
Got a news story for EN? Email us: exhibitionnews@mashmedia.net 


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Excel unveils £15m project with Compass Group
posted on: 27/2/2015 14:35:24
Excel London has announced a new 10-year partnership with the Sports, Leisure and Hospitality sector of Compass Group UK & Ireland.

MPI appoints new chief operations officer
posted on: 27/2/2015 12:38:18
Meeting Professionals International (MPI) has appointed Michael Woody as its new chief operations officer, effective from 23 March.

Confex celebrates significant growth
posted on: 27/2/2015 12:27:13
International Confex, the premier exhibition for the UK events industry, has reported its most successful event to date under organiser Mash Media, growing its attendance by over a fifth.

Business Travel Show attracts 15% visitor rise
posted on: 27/2/2015 10:28:27
Organiser of the Business Travel Show has revealed its 21st edition attracted a 15 per cent increase in visitors on 24-25 February.

The World Travel Market Portfolio has revealed its four events facilitated almost US$7bn (£4.5bn) in travel and tourism deals in 2014.