Sign in or Register
 
 
Exhibition News Race Day
Register today to receive each issue absolutely FREE!


Business Development Manager
London

Head of Sales and Events
Harrogate International Centre

Event Manager
Nottingham

Sales Executive
London



Lewis Field, head of design at exhibition stand builder Nimlok...

The Old Granada Studios in Manchester have been revamped into an...

CarFest has transformed from an off-the-cuff radio show idea to two...

Exhibition News August 2014
August 2014

Emap Connect adds Videobuilder to show sites
posted on: 21/11/2011 10:36:20
videodirect1

Emap Connect has added Video Direct’s cloud technology, Videobuilder.tv to eleven of its event sites.

Videobuilder TV players will be added to sites such as Spring Fair and Glee. 

The platform is used to help global exhibition organisers and publishers create revenue from video.

In August, Emap said it will invest more than £1.2m into promotion of its Spring Fair International 2012 show to be held at the NEC in Birmingham next February.

“Videobuilder enables our customers to generate more sales leads and us to add value to our event websites, create revenue and improve SEO while doing so,” said Emap Connect’s Digital commercial director Iain Nicol.

“Exhibitors with or without video can benefit, while website visitors get a more visually engaging preview of the vast range of exciting products and services on offer at our shows.”

Exhibitors without video can use Videobuilder’s video production feature to create one from existing photography. Completed videos will be added to the event TV player as well as their exhibitor profile.

Exhibitor’s brochures, email addresses, Google Map locations and websites can also be added to supplement content.

“We’re really delighted Emap has given Videobuilder such a vote of confidence so soon after it’s launch.” said Video Direct managing director Richard Counsell.
“Planned new features, such as the ability for organisers to conduct video email marketing campaigns and collect data from viewers will make it event more compelling.”

Any news? Contact exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Pickevent hosted a busy night of networking at the Google Campus in east London last night (28 August).

Venue Expo hosts exhibitor masterclass
posted on: 29/8/2014 11:23:24
Exhibitors were given a masterclass on how to maximise their ROI ahead of the first edition of The Venue Expo.

Telegraph Events planning further expansion
posted on: 28/8/2014 11:11:40
The newly branded Telegraph Events is planning to announce two more exhibitions running in 2015-6 by the turn of the year, Exhibition News can reveal.

More than 15,000 people visited the inaugural BBC Good Food Festival at Hampton Court Palace over the Bank Holiday Weekend, according to organiser River Street Events.

Carfest raises £1.5m for charity
posted on: 27/8/2014 11:45:11
Brand Events’ two CarFest events held in August are set to raise £1.5m for BBC’s Children in Need.