Sign in or Register | Newsletter
 
 



Register today to receive each issue absolutely FREE!





From superhero movies to comic conventions, it’s a geek's world and...


Logistics suppliers are playing an increasingly important role for...


Planning approval is being sought for a new Titanic Exhibition Centre...


Marketing and event specialist, UKFE tells EN how its inaugural...


Richard Dove from Showplans Technology Group, explores the changing...


Event organisers are harnessing the power of telemarketing to...

Exhibition News July 2015
July 2015

Read it online
now for free!

Boat and Outdoor Show organisers report mixed Excel results
posted on: 24/1/2012 11:02:45
boat show

The two organisers behind the co-located London Boat, Bike, Outdoors and Active Travel Shows have reported mixed results from this year’s co-located events.
 
National Boat Shows reported a six per cent drop in attendance year-on-year, with 102,841 visitor (unaudited) attending specifically for the London Boat Show. The show ran from 6 to 15 January and was opened by TV reality star Tamara Ecclestone.
 
While noting the drop, NBS MD Murray Ellis was still pleased with overall attendance in the face of a difficult financial climate and pointed out the result was just ahead of 2010 visitor numbers.
 
“We have worked extremely hard to create a 10-day event that our exhibitors would be proud of and that meets visitors’ expectations,” Ellis said. “We acknowledge that numbers are down, which is a disappointment, but we are pleased with the high quality of visitors and reflective sales.”
 
In contrast, VOS Media reported a five per cent year-on-year rise to its collection of consumer shows to 31,912 (unaudited). These ran from 12 to 15 January and included the Outdoors Show, second annual London Bike Show and the debut Active Travel Show.
 
This is the second year VOS and NBS have joined forces as part of a three-year co-location agreement. In total, 134,753 visitors travelled to Excel for one or more of the shows this year.
 
More detailed visitor analysis is now being conducted, but show director Geraldine Reeve was pleased with the top-line figures and exhibitor feedback. She claimed the London Bike Show had cemented its position with the cycling industry and said VOS had built up strong relationships with the likes of Future Publishing and its cycling portfolio, as well as key distributors.
 
“We’re extremely passionate about cycling and we’re delighted to be creating a very exciting event for the industry,” Reeve said. “We’ve already started planning for the 2013 show and we’re very confident the show will be bigger and better again.
 
“As cycling continue to grow within the UK we’re determined to keep improving the show to underpin the UK’s cycling industry.”
 
VOS claimed to have achieved a 70 per cent rebooking rate on its launch Bike and Outdoors Shows in 2011.
 
Got a news story for Exhibition News? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS

UK-based organiser Tarsus Group has announced first-half revenues of £34m, up from £23.1m, with a record adjusted pre-tax profit of £5.5m, as the business focuses on expanding into emerging markets.


The Yorkshire Event Centre (YEC) has begun the demolition of exhibition Hall 1 to make way for the new building at the Great Yorkshire Showground, due for completion in spring 2016.


Global brand experience agency Jack Morton has promoted president, EMEA, Julian Pullan to vice chairman.


First-half profit rise for Informa
posted on: 29/7/2015 12:49:11
Informa has reported its first-half revenue rose 8.6 per cent to £618.8m, with the business’s global exhibition portfolio a standout performer contributing to a pre-tax profit of £121.9m, up from £100.2m.


Talent management agency and speaker bureau Kruger Cowne has embarked on a yearlong, worldwide search for a ‘young icon of the future’ with One Young World, the global forum for young leaders over the age of 18.