Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!


Sales Executive
Midlands

Sales & Project Manager
South East

Head of Shows Operations
Central, London

Sales Director
Central, London



EN catches up with Eventsforce CEO George Sirius as the event...

EN speaks to graphic design film industry specialists, What is Bobo,...

JMT Indisplay is a specialist provider of designer furniture and...

Exhibition News January 2015
January 2015

ABTT Theatre Show finds new home after Royal Horticultural Halls loss
posted on: 22/2/2012 10:55:47
abtt theatre show

This year’s Association of British Theatre Technicians (ABTT) Theatre Show is relocating to the Old Truman Brewery on Brick Lane on 13 and 14 June after being forced out of the Royal Horticultural Halls (RHH).
 
The change in venue follows the sale of the RHH’s Lawrence Hall to Westminster School and its plans to convert the exhibition space into a sports hall.
 
Exhibition director Roger Fox said his trade show faced the double challenge of finding a new home that was large enough to accommodate its 3,000sqm footprint six months out, and that could offer the same dates. The ABTT Theatre Show is in its 34th edition and has been held at the RHH for the past 20 years.
 
“Moving to a new home and changing dates as well is as good as suicide,” Fox told EN. “We wanted to remain in central London and we liked the quirky nature of the Old Truman. It takes us back to our roots and our first shows, which were staged at theatres across the West End.
 
“The Old Truman is not an exhibition hall, it’s an event space, so we have to provide everything we need to use it, but it’s a quirky venue and our exhibitors have welcomed the choice.”
 
The ABTT Theatre show usually attracts 110 exhibitors and 2,700 visitors. Fox was pleased to report no exhibitors had pulled out of this year’s exhibition, despite the fact that the floorplan has had to be adjusted to suit the new venue. The Old Truman offers up to 10,000sqm across three floors and a chance to expand long-term, he said. 
 
“This is an opportunity to grow the show and promote it in a different way, hopefully to a new audience, and give us a fresh start,” Fox added. “This time, we’ll be happy to have a busy and sold show; then we can look at new features, creating more specialist areas and using other parts of the Brewery in the future.”
 
Got a news story for Exhibition News? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
EN unveils new Eco Award
posted on: 23/1/2015 14:28:07
Ahead of the deadline for entries for the ninth annual Exhibition News Awards, EN managing editor Jamie Wallis has spoken of the importance of the new EN Eco Award.

SECC Burns Supper success
posted on: 23/1/2015 14:13:11
The Scottish Exhibition and Conference Centre (SECC) brought a taste of all things Scottish to 220 guests, who were invited to celebrate Burns Night at the Natural History Museum on 22 January.

Survival expert Ray Mears has been axed by organiser NCC as a speaker at the caravan show, after calling motorhomes "hideous" on television.

CWM FX London Boat Show celebrates 61 years
posted on: 22/1/2015 14:21:01
The 61st CWM FX London Boat Show drew to a close on 18 January with a host of famous faces among the 92,288 visitors at Excel London.

Event Tech Lab debuts at Google Campus
posted on: 22/1/2015 14:15:25
More than 100 event professionals descended on Google Campus on 20 January for the launch of Event Tech Lab.