Sign in or Register | Newsletter

Register today to receive each issue absolutely FREE!

Account Manager
North Warwickshire

Business Development Manager, Events & Exhibitions
Huddersfield, Yorkshire

Conference Sales Co-ordinator
Central, London

Sales Executive / Manager
Manchester Square, London

Sales Academy

Production Controller

From ballet, scotch eggs to working with the Top Gear gang, Chris...

Are we a sales or marketing led industry? Members of the EN30/30 give...

David Epstein, content marketing manager at event management platform...

The registration process for your event is critically important, EN...

AMR International helps clients build business strategies for...

Simon Berger, founder of IM2 Group and co-founder of Millennial...

Exhibition News November 2015
November 2015

Read it online
now for free!

Hotelympia reports visitor uptick
posted on: 9/3/2012 10:38:35
hotelympia 2012

Fresh Montgomery is expecting a four per cent increase in visitors to this year’s Hotelympia trade show at Excel London (pending ABC audit).
The show was attended by more than 33,700 visitors, up from 32,626 attendees including 28,034 unique visitors in 2011, and ran from 26 February to 1 March. Fresh noted a higher footfall in its first two days, prompted by the appearance of star guest chef Raymond Blanc, who was inducted into the show’s Hall of Fame. The new Institute of Hospitality president Sir David Michels also made an appearance.
“Our remit with Hotelympia 2012 was to put on a show befitting of the food service and hospitality industry’s determination and strength of character to innovate through potentially tough times – acelebration of all that is best about our business,” Fresh group exhibition director Toby Wand said. “I am proud to say that the industry has responded in kind.
“I am also particularly heartened that we have been able to grow our visitor numbers, which I think is testament to both the quality of our offering and the level of engagement from both our exhibitors and visitors in the multitude of new initiatives we launched this year.”
Changes to the show ranged from a new show layout and free Hotelympia mobile app to the first Hotelympia Design Award and a concerted effort on new products.
Key content included the Innovation Idols initiative, which saw celebrity chef Jason Atherton judge the first Innovation Award winners in a Dragons Den, closed doors drama, plus a new hospitality industry charity event, which raised £80,000 and was attended by 900 people.
The show also played host to the biggest 10,000km hospitality run to date featuring 1,000 runners including BBC athletes expert Steve Cram.
Fresh was rebranded from Fresh RM to Fresh Montgomery following Montgomery’s decision to buy out joint venture partner Reed Exhibitions.
Got a news story for Exhibition News? Email us:

Share article:

Would you like to Leave a Comment?


Explori strikes major US deal
posted on: 27/11/2015 15:27:12
Global exhibition research provider Explori has partnered with US-based research consultancy Exhibit Surveys.

Confex to inspire industry with UK Events Week
posted on: 27/11/2015 10:31:35
Mash Media, the organiser of International Confex are set to light up the events industry next spring with the launch of UK Events Week.

Nominations now open for 10th ENAs
posted on: 27/11/2015 09:21:25
The tenth Exhibition News Awards have officially opened nominations, ahead of the event on 28 April 2016.

Rugby Expo to relocate to Ricoh Arena in 2016
posted on: 26/11/2015 16:42:17
Organiser of Rugby Expo has secured a new long-term partnership with Wasps Rugby Club that will see the event move to the Ricoh Arena in 2016.

Reed Exhibitions acquires Legend Exhibitions
posted on: 26/11/2015 11:23:36
Reed Exhibitions has announced the acquisition of Legend Exhibitions, organiser of a portfolio of retail technology and retail design events, for an undisclosed sum.