Organiser of the Foodies Festival, which holds shows across the UK, is hoping for a 10,000 visitor rise for its next edition in Battersea Park in August.
Festival director Sue Hitchen is aiming for 35,000 visitors at the south London venue on 17-19 August after claiming 25,000 last year. Two hundred exhibitors are expected, up from 140 last year.
Now in its sixth year across the UK, Foodies Festivals also take place in Edinburgh, Brighton, Bristol, Hampton Court Palace, Tatton Park and Oxford.
New features at Battersea Park this year include the Food of Love Cinema and Childrens Cookery Theatre.
“For me, movies and cooking are both hugely creative and a way of exploring other cultures,” said director Hannah Robinson, who curated the programme for the pop-up cinema.
“I have always wanted to go to Vietnam, but until I do, I can get a flavour of the culture by eating Vietnamese food and watching The Scent of Green Papaya.”
Also new will be the City Beach, complete with sand, deckchairs and beach-huts selling ice-cream, tea and cocktails; Street Food Avenue, serving quality dishes from around the globe; and the Great Taste Market, featuring award-winning goods from the UK’s top producers.
Ocean Media claimed a significant rise in attendance for the third edition of its White Gallery luxury wedding event held at Battersea Evolution in May.
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