 Weather conditions believed to be the worst in 30 years hit attendance figures for the latest Three Counties Show in Worcestershire earlier this month. In all, 86,500 people came through the gates for the event on 15 -17 June compared to 93,000 in 2011. The show’s programme of attractions escaped relatively unscathed, as six tractors, 30 tons of wood chippings and 1,000 bales of straw helped combat the elements and ensured visitors were able to access stands and exhibits. Highlights in 2012 included the Federation of Small Businesses Food Security Debate, English Shearer of the Year qualifiers, live cookery demonstrations with celebrity guest chefs Marcus Bean and Sophie Grigson, Cheese and Cider Shows, show jumping, pole climbing, and a Wild West Show by the Devil’s Horsemen.
The Three Counties Show organiser also said heavy showers affected attendance last year.
“The sector is very healthy, but the economy is still uncertain, which doesn’t help us,” said press and PR manager Sharon Gilbert. “We are weather dependent to some extent of course, and although we have lots of undercover space and permanent roadways, a dreary day with torrential rain and high winds is not the best incentive for people to come along, and the sun didn’t really come out until the final day. We are also in competition with other similar events in the area. “In terms of animal entries and trade stands, however, the show continues to thrive. We will be looking forward to further growth and some better weather in 2013.” Got a news story for Exhibition News? Email us: exhibitionnews@mashmedia.net |