Sign in or Register | Newsletter
 
 



Register today to receive each issue absolutely FREE!


Event Sales Executive
Wimbledon

Head of Sales
Manchester

Exhibition Coordinator
South Bucks

Head of Exhibitor Sales
Silverstone Drive, Coventry

Event Senior Sales Executive
Wimbledon

Marketing Executive
Daventry, Northamptonshire




Marketing and event specialist, UKFE tells EN how its inaugural...


Richard Dove from Showplans Technology Group, explores the changing...


Event organisers are harnessing the power of telemarketing to...


Many organisers have dipped their toes in Africa’s water, the...


Darren Poultney, managing director of Smart AV, talks to EN about the...


Jamie Vaughan managing director EMEA of Eventbase tells EN how a...

Exhibition News July 2015
July 2015

Read it online
now for free!

Informa teams with Aztec for new Cross Media exhibition
posted on: 31/7/2012 10:50:43
Cross media

The Informa Print and Media Group has confirmed it is partnering with Aztec Event Specialists to launch its Cross Media 2012 event, a new print media show in London.
 
Taking place on 3-4 September, Cross Media 2012 will look at ways to integrate digital and traditional marketing channels to drive customer engagement and increase revenues, focusing on social media, digital communications, print, publishing and design.
 
The event grew out of Ipex, the global technology event for print, publishing and media, but focuses on the end users of the technology, rather than the technology itself.
 
Aztec Event Services has been brought on board to provide high tech and innovative AV services. It will also include technology to support 'Silent  Seminars' in the theatres.
 
AV will be an important part of every show, and event director Nick Craig Waller sees it as particularly important to get it right at this event, which has senior attendees and exhibitors from high tech industries and high profile brands.
 
“We are using Aztec’s expertise and experience to create a spectacle for visitors,” said Waller. “As an example, there is always a buzz of sound at events, and the 'Silent Seminars', where all the attendees wear headsets, allows us to have effective and exciting speakers and demonstrations without interference from the busy and sometimes noisy environment.
 
“This will be a test for the technology for other of our shows. Aztec comes with excellent word of mouth recommendations and years of experience in the industry," he added.
 
Any news? Contact exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS

Hundreds of exhibitors have hailed FaceTime’s latest National Exhibitor Masterclass a success.


Key appointments for Fresh Montgomery
posted on: 3/7/2015 11:00:57
Fresh Montgomery has announced a series of senior appointments for its International Food and Drink Event (IFE).


N200 has launched a new app to give users mobile access to its popular event analytics platform Visit Intelligence.


Manchester Central has achieved the international standard for quality management systems, ISO 9001.


Countdown to Sticky Wicket 2015
posted on: 2/7/2015 11:05:18
Events industry website supplier ASP has stepped up to the crease to support charity cricket match Sticky Wicket for 2015.