Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!


Sales Executive
Midlands

Sales & Project Manager
South East

Head of Shows Operations
Central, London

Sales Director
Central, London



Ian Taylor, NEC venue sales director offers some essential insight to...

EN catches up with Eventsforce CEO George Sirius as the event...

EN speaks to graphic design film industry specialists, What is Bobo,...

Exhibition News January 2015
January 2015

Informa teams with Aztec for new Cross Media exhibition
posted on: 31/7/2012 10:50:43
Cross media

The Informa Print and Media Group has confirmed it is partnering with Aztec Event Specialists to launch its Cross Media 2012 event, a new print media show in London.
 
Taking place on 3-4 September, Cross Media 2012 will look at ways to integrate digital and traditional marketing channels to drive customer engagement and increase revenues, focusing on social media, digital communications, print, publishing and design.
 
The event grew out of Ipex, the global technology event for print, publishing and media, but focuses on the end users of the technology, rather than the technology itself.
 
Aztec Event Services has been brought on board to provide high tech and innovative AV services. It will also include technology to support 'Silent  Seminars' in the theatres.
 
AV will be an important part of every show, and event director Nick Craig Waller sees it as particularly important to get it right at this event, which has senior attendees and exhibitors from high tech industries and high profile brands.
 
“We are using Aztec’s expertise and experience to create a spectacle for visitors,” said Waller. “As an example, there is always a buzz of sound at events, and the 'Silent Seminars', where all the attendees wear headsets, allows us to have effective and exciting speakers and demonstrations without interference from the busy and sometimes noisy environment.
 
“This will be a test for the technology for other of our shows. Aztec comes with excellent word of mouth recommendations and years of experience in the industry," he added.
 
Any news? Contact exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Event planning and production agency mclcreate has announced the launch of a new Delegate and Event Management division along with two new recruits.

Costs spiralling at new AECC venue?
posted on: 26/1/2015 15:52:17
A member of the Scottish parliament has raised the alarm over soaring costs at a planned convention centre.

London City Selection (LCS) has unveiled the theme, ‘Mods and Venue Rockers’ for its annual agent familiarisation weekend on 6-7 March.

The BBC Good Food Bakes & Cakes Show, launched last year by River Street Events at the BDC, is moving to Olympia West, it has been announced.

Exhibition News Awards entry deadline extended
posted on: 26/1/2015 12:38:15
The deadline for nominations for the Exhibition News Awards 2015 has been extended to 5:30pm on Friday 6 February.