Sign in or Register
 
 
Exhibition News Race Day
Register today to receive each issue absolutely FREE!


Business Development Manager
London

Head of Sales and Events
Harrogate International Centre

Event Manager
Nottingham

Sales Executive
London



Lewis Field, head of design at exhibition stand builder Nimlok...

The Old Granada Studios in Manchester have been revamped into an...

CarFest has transformed from an off-the-cuff radio show idea to two...

Exhibition News August 2014
August 2014

Informa teams with Aztec for new Cross Media exhibition
posted on: 31/7/2012 10:50:43
Cross media

The Informa Print and Media Group has confirmed it is partnering with Aztec Event Specialists to launch its Cross Media 2012 event, a new print media show in London.
 
Taking place on 3-4 September, Cross Media 2012 will look at ways to integrate digital and traditional marketing channels to drive customer engagement and increase revenues, focusing on social media, digital communications, print, publishing and design.
 
The event grew out of Ipex, the global technology event for print, publishing and media, but focuses on the end users of the technology, rather than the technology itself.
 
Aztec Event Services has been brought on board to provide high tech and innovative AV services. It will also include technology to support 'Silent  Seminars' in the theatres.
 
AV will be an important part of every show, and event director Nick Craig Waller sees it as particularly important to get it right at this event, which has senior attendees and exhibitors from high tech industries and high profile brands.
 
“We are using Aztec’s expertise and experience to create a spectacle for visitors,” said Waller. “As an example, there is always a buzz of sound at events, and the 'Silent Seminars', where all the attendees wear headsets, allows us to have effective and exciting speakers and demonstrations without interference from the busy and sometimes noisy environment.
 
“This will be a test for the technology for other of our shows. Aztec comes with excellent word of mouth recommendations and years of experience in the industry," he added.
 
Any news? Contact exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Carfest raises £1.5m for charity
posted on: 27/8/2014 11:45:11
Brand Events’ two CarFest events held in August are set to raise £1.5m for BBC’s Children in Need.

Confex Call for Papers
posted on: 27/8/2014 10:36:56
If you’ve got something to say and think you can shout about it in front of an audience of event professionals then now is the chance to reply to the Call for Papers for International Confex 2015.

AECC conference and events team expands
posted on: 26/8/2014 15:27:15
Aberdeen Exhibition and Conference Centre (AECC) has made two staff additions.

Mclcreate to highlight new technology
posted on: 26/8/2014 12:36:09
Event production supplier mclcreate will host an event industry showcase at the Hilton Metropole in Birmingham, on Wednesday 3 September.

Ahead of the 2015 event taking place at Olympia London on 18-19 February, International Confex has confirmed partnerships with the International Special Events Society (ISES) and the Hotel Booking Agency Association (HBAA).