Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!


Sales Director
Central, London

Head of Shows Operations
Central, London

Data Manager
Wimbledon

Sales Manager
Farnborough



Are event apps dead? Michael Balyasny, co-founder and CEO of mobile...

Analytics consultancy Acrotrend thrives on offering innovative...

Industry heavyweight and former pub landlord Tim Etchells, with 35...

Exhibition News December 2014
December 2014

Informa teams with Aztec for new Cross Media exhibition
posted on: 31/7/2012 10:50:43
Cross media

The Informa Print and Media Group has confirmed it is partnering with Aztec Event Specialists to launch its Cross Media 2012 event, a new print media show in London.
 
Taking place on 3-4 September, Cross Media 2012 will look at ways to integrate digital and traditional marketing channels to drive customer engagement and increase revenues, focusing on social media, digital communications, print, publishing and design.
 
The event grew out of Ipex, the global technology event for print, publishing and media, but focuses on the end users of the technology, rather than the technology itself.
 
Aztec Event Services has been brought on board to provide high tech and innovative AV services. It will also include technology to support 'Silent  Seminars' in the theatres.
 
AV will be an important part of every show, and event director Nick Craig Waller sees it as particularly important to get it right at this event, which has senior attendees and exhibitors from high tech industries and high profile brands.
 
“We are using Aztec’s expertise and experience to create a spectacle for visitors,” said Waller. “As an example, there is always a buzz of sound at events, and the 'Silent Seminars', where all the attendees wear headsets, allows us to have effective and exciting speakers and demonstrations without interference from the busy and sometimes noisy environment.
 
“This will be a test for the technology for other of our shows. Aztec comes with excellent word of mouth recommendations and years of experience in the industry," he added.
 
Any news? Contact exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
New directors appointed at QEII Centre
posted on: 19/12/2014 09:49:06
The Queen Elizabeth II Centre (QEII) has expanded the team with the addition of two new directors in early 2015.

The Mind Body Spirit Wellbeing Festival has expanded its UK reach with the launch a new Midlands edition at the NEC on 11-13 September 2015.

FaceTime has launched a new 15-part series of Exhibitor Shorts videos, aimed at helping enhance exhibitor performance.

Event Production Show unveils show content
posted on: 18/12/2014 10:59:44
The renowned Access Sessions are set to return to the Event Production Show in 2015, alongside a host of new content.

Kent Event Centre to host FFX Tool Show in 2015
posted on: 17/12/2014 12:43:00
The Kent Event Centre is set to host the 2015 edition of the FFX Tool Show, an annual shopping event for tradesmen and DIY-ers.