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National Wedding Show expands ticketing and feature packages
posted on: 13/8/2012 09:32:11
The National Wedding Show is enhancing its exhibitor and visitor offering and expanding its tiered ticketing programme off the back of its revamped Spring show.
The consumer exhibition brand returns for its Autumn editions at Earls Court from 28 to 30 September and to The NEC from 5 to 7 October, organised by Ocean Media.
In a bid to target the needs of each sector of the market, the organiser has revamped its three bridal fashion areas, the Bridal Zone, Boutique, and Design Areas, and expanded changing and viewing space for exhibitors as part of their standard sales package.
Ocean is also expanding its Vintage area and cafe, launched earlier this year, to reflect the rising trend in vintage-style weddings, and will construct a Design Flower Zone to showcase floral suppliers.
“The changes to the show ensure we maintain our position as the largest and most renowned consumer wedding show, representing the best of what the bridal industry has to offer,” National Wedding Show event director Alejandra Campos-Morales said.
“The tiered bridal areas means that the show provides the right environment for a range of bridal retailers and designers to showcase their collections. The introduction of better viewing and changing areas will benefit both the visitor and exhibitor experience.”
In addition, Ocean has introduced weekend tickets for visitors, a late night opening in London and VIP packages at both shows.
“New ticket packages deliver not only good value but also reflect how different groups of people want to visit our shows,” Campos-Morales continued.
Ocean Media reported a nine per cent rise in visitors year-on-year to its last London show in March, and 30,000 total attendance across its two Spring events. The two exhibitions attracted 435 exhibitors.
The Association of Event Organisers (AEO), Association of Event Venues (AEV) and the Event Supplier and Services Association (ESSA) have joined together to launch a three-year research study into the UK exhibitions and live events sector.