Richard Mann, market development director at the NEC asks who owns...
Exhibition News Race Day to focus on launching shows
posted on: 21/8/2012 09:55:54
Exhibition News is delighted to announce its second annual Race Day industry forum and networking event at Sandown Park.
The all-day programme on 19 September will commence with a morning Question Time forum focused on launching exhibitions, followed by a three-course lunch and an afternoon of horse racing.
Our panel of industry leaders will dig into all aspects of launching a successful exhibition, providing attendees with a great opportunity to benefit from the perspectives and invaluable insights of those well versed in debuting groundbreaking trade and consumer events.
We are also delighted to announce two of our confirmed panelists: Justin Opie, director of IMP Events, who has launched and sold a series of exhibitions in the UK; and Dawn Kime, an experienced international show director who launches her first UK trade show, The Eye Show, next year.
Stay tuned for more details on our panel shortly.
Audience participation is strongly encouraged in what should be a lively and relevant discussion on issues such as defining your community and its support for an exhibition; choosing the right venue and suppliers; creating relevant content and features; strategic marketing initiatives; and driving visitor numbers.
VisitBritain is set to resume responsibility for international business events promotion as part of the recommendations emerging from the government’s Triennial Review of VisitBritian and VisitEngland.