Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!




Technology has changed the future of the events industry, so staying...

Cranmore Park is setting its sights high to become a national brand....

As the event technology industry is rapidly transitioning to mobile,...

Exhibition News March 2015
March 2015

Media 10 and Haymarket join forces on modelling and fashion shows
posted on: 23/8/2012 11:51:52
Clothes Show Live 2010

Haymarket Exhibitions and Media 10 are linking up to incorporate Britain and Ireland’s Next Top Model Live (BINTMLive) into the 24th annual Clothes Show Live, at The NEC this December.

Based on the reality TV show hosted by supermodel Elle Macpherson now in its eighth series, BINTMLive features catwalk shows, styling, shopping, pampering and entertainment. For the last two years it has operated as a standalone event, while Clothes Show Live also includes the co-located Dance Show Live.

Last year, the Dance Show Live dates were extended from three to six days in line with Clothes Show Live.

“This partnership shows that successful exhibitions can sit harmoniously together for the benefit of both organisers and their respective brands,” said Media 10 group marketing director Rob Nathan.

The 2012 show runs from 7 to 11 December. It is expected the new partnership will bring an additional 25,000 visitors to the show.  Clothes Show Live was attended by 125,000 people in 2011.

“BINTMLive perfectly complements our existing offering, giving visitors even more to see and do, adding to the show’s great shopping and beauty opportunities,” said Maryam Hamizadeh, show producer at Clothes Show Live.

“Bringing the two shows together under one roof gives visitors the best of both worlds as well as great value for money on their ticket price.”

Got a story for Exhibition News? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
The 2015 Event Production Show has reported a record exhibitor re-book and visitor numbers 22 per cent higher than in 2014.

ESSA announce AGM date
posted on: 4/3/2015 15:29:29
The Event Supplier and Services Association (ESSA) will be holding its 2015 AGM at ArenaMK in Milton Keynes, on April 30.

Tributes are pouring in from the exhibition industry for one of its own, Gavin Brown, managing director of Haymarket Exhibitions, who passed away on 2 March.

UK Construction Week has announced the launch of its Hosted Buyers programme, in association with UK construction project sales leads provider, Glenigan.

The organiser of IntraLogisteX, a new logistics and supply chain solutions event, is preparing for its Ricoh Arena launch, with 85 per cent of space already sold.