Sign in or Register
 
 
Kent Event Centre
Register today to receive each issue absolutely FREE!
Exhibition News Awards




EN looks back over 150 years of Perton Signs and the company’s...

UK organisers are renowned for launching successful exhibitions and...

The Commonwealth Games and Ryder Cup will be heading to Scotland’s...

Exhibition News April 2014
April 2014

Media 10 and Haymarket join forces on modelling and fashion shows
posted on: 23/8/2012 11:51:52
Clothes Show Live 2010

Haymarket Exhibitions and Media 10 are linking up to incorporate Britain and Ireland’s Next Top Model Live (BINTMLive) into the 24th annual Clothes Show Live, at The NEC this December.

Based on the reality TV show hosted by supermodel Elle Macpherson now in its eighth series, BINTMLive features catwalk shows, styling, shopping, pampering and entertainment. For the last two years it has operated as a standalone event, while Clothes Show Live also includes the co-located Dance Show Live.

Last year, the Dance Show Live dates were extended from three to six days in line with Clothes Show Live.

“This partnership shows that successful exhibitions can sit harmoniously together for the benefit of both organisers and their respective brands,” said Media 10 group marketing director Rob Nathan.

The 2012 show runs from 7 to 11 December. It is expected the new partnership will bring an additional 25,000 visitors to the show.  Clothes Show Live was attended by 125,000 people in 2011.

“BINTMLive perfectly complements our existing offering, giving visitors even more to see and do, adding to the show’s great shopping and beauty opportunities,” said Maryam Hamizadeh, show producer at Clothes Show Live.

“Bringing the two shows together under one roof gives visitors the best of both worlds as well as great value for money on their ticket price.”

Got a story for Exhibition News? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
CPhI Worldwide, part of UBM Live has appointed Rutger Oudejans to the role of brand director of the UBM Pharma Portfolio.

Prime Minister backs APPG Events inquiry
posted on: 16/4/2014 11:22:59
Prime Minister David Cameron has endorsed the All Party Parliamentary Group (APPG) Inquiry for Events.

The organisers of the International Festival for Business (IFB) have extended their promise to showcase the strengths of the UK’s economic recovery with a series of new events.

The Vintage Sports-Car Club has chosen Peterborough Arena to stage a week of celebrations to mark its 80th milestone.

Global Experience Specialists (GES) has appointed Rob Collins to the position of director of new congress business.