Sign in or Register | Newsletter

Register today to receive each issue absolutely FREE!

With an exhibition and events industry worth nearly £2bn a year, EN...

Events are increasingly using experiential aids to spice up seminar...

EN shines the spotlight on Kruger Cowne CEO Mark Cowne, the man...

Andrew Manby, director of the event solutions specialists talks to EN...

As Media 10 gears up for the launch of new hybrid event, UK...

Furniture is increasingly becoming an integral part of events, EN...

Exhibition News October 2015
October 2015

Read it online
now for free!

Cross Media attracts 2,500 to inaugural event
posted on: 12/9/2012 08:46:07
Cross Media 2012

Organiser Informa Exhibitions was “extremely pleased” with the response to its inaugural Cross Media show held at the Business Design Centre in London.

The event on 3 and 4 September, had more than 2,500 visitors, of which 59 per cent were marketers, 28 per cent print professionals and 13 per cent publishers.

Incorporating its recently acquired event, mediaPro, Cross Media was aimed at businesses looking at how cross-platform campaigns can improve ROI.
The Cross Media development for the event was highlighted with a show app.
The show had more than 70 exhibitor brands from the marketing, creative, printing and publishing industries. The six specialised theatres – covering cross media, digital and direct marketing, print and innovation and publishing strategies – held over 60 seminars with 78 speakers from different facets of the communications industry. They included presenters esco, BBC Worldwide, Royal Mail, Microsoft, Sony and Adobe.

“We are extremely pleased with the reaction from visitors to our rich content programme,” said Cross Media 2012 event director Nick Craig Waller.

“With most theatres, the queues before each session resulted in a limited amount of standing-room only available before it even kicked off, and on a number of occasions even that was filled pretty quickly.”

Cross Media 2013 will take place from 23 to 24 October 2013 at the Business Design Centre in Islington, London.
Got a story for Exhibition News? Email us:

Share article:

Would you like to Leave a Comment?


Organiser Reed Travel Exhibitions is to host two World Travel Leaders sessions at the next edition of global event for the travel industry, WTM London.

Significant growth for DB Pixelhouse in 2015
posted on: 8/10/2015 13:02:51
DB Pixelhouse, the digital arm of DB Systems has reported a record-breaking year so far, with significant growth from both agencies and corporates looking for solutions to help elevate their visibility at exhibitions.

The Deck at the National Theatre, on London’s Southbank, gathered event industry professionals for a morning of breakfast and networking to celebrate the second London Breakfast Meetings Week (LBMW).

More than 80 licensed characters including Peppa Pig, Dennis the Menace and the Teenage Mutant Ninja Turtles are set to take part in the biggest BLE character parade yet next week.

Victoria Warehouse debuts The Bays
posted on: 8/10/2015 11:46:16
Victoria Warehouse opened up its new event space for an exclusive unveiling of The Bays, to more than 50 event planners and clients on 1 October.