Sign in or Register
 
 
Exantia
Register today to receive each issue absolutely FREE!
Exhibition News Awards




The Artexis easyFairs Group has acquisitive global ambitions. EN...

Manchester Central won the Exhibition News award for Best Venue last...

EN looks back over 150 years of Perton Signs and the company’s...

Exhibition News April 2014
April 2014

Outgoing NEC data chief to launch private consultancy
posted on: 1/3/2013 10:47:53
Adi Clark

After four years as head of insight and CRM with the NEC Group, Adi Clark has launched his own consultancy, Reveal Insight.

Clark aims to work with businesses to understand and exploit the increasing volume of data available to them.

Services will range from the design of end-to-end data strategies, through to bespoke analytics plans and the scoping and implementation of CRM programmes.

Target customers include all components of the live events, sports, entertainment and destination sectors, including event organisers and promoters, venues and destinations, ticketing agencies, contractors and catering businesses.

“This isn’t an overnight launch – it's been over 20 years in the making,” said Clark. “My whole career has involved working with data, and I’ve seen at first hand what an incredible asset it can be, provided it’s used correctly.”

As well as providing strategic advice and consultancy, Clark says he will use the network of providers and partners that he has established over the years to provide end-to-end solutions.

Clark won Best Venue Marketer while at The NEC in the Exhibition News Awards 2011.

Got a story for Exhibition News? Email us: exhibitionnews@mashmedia.net


Print:
Email:
Share article:

COMMENTS
Would you like to Leave a Comment?

LATEST NEWS
Diversified unveils SITS14 show content
posted on: 23/4/2014 14:41:20
More than 4,500 IT professionals are expected to attend The Service Desk & IT Support Show (SITS14) when it returns to Earls Court for its 20th anniversary.

Scotland’s Trade Fair Autumn is set to grow this September with 120 exhibitors from the gift, homeware and jewellery sectors attending, up 10 per cent from last year.

Grand Designs Live adds new features
posted on: 23/4/2014 12:32:47
Leading contemporary home show Grand Designs Live will showcase a range of new attractions when it returns to Excel London for its 10th year.

The Edinburgh International Conference Centre (EICC) is set to host a briefing and networking event for members of the Scottish Events and Festivals Association (SEFA) on 8 May 2014.

EVCOM partners with The Meetings Show
posted on: 23/4/2014 09:54:59
The Meetings Show has partnered with new industry association EVCOM to raise the event’s profile and benefit members and attendees.